If you are already deep into the world of Twitter you know what I’m talking about. If not then you are most likely saying “huh?”. Follow Friday is a Twitter twend (sorry can’t help myself) where every Friday people post a few of their favorite people they follow. If you’ve never been gotten an #FF (another shorter way some people designate it) then you are probably thinking “that’s the dumbest thing I’ve ever heard”. It is an ok and perfectly natural response. It’s like the first time you realized there were parties every weekend in high school and a certain someone wasn’t ever invited. The parties were lame, a waste of time, and something stupid “cool kids” did…until the first time you were invited.
I remember when I first noticed the #FollowFriday trend I had those very same thoughts. Why are people taking up space in my feed telling me about other people? Do I really care what you or they have to say? Well, as a matter of fact I did, why else would I follow someone if I didn’t want to hear what they had to say? Then it happened, I got my first #followfriday by @KhoriWhittaker, someone that lives in San Francisco and apparently liked what I have to say. He still gives me #FF to this day and for the record he has really great info as well.
Once I had that first taste I was hooked, but equally nervous. I was addicted and needed more #FF’s but I was also afraid of getting out of line and away from what my fan base expected of me (yes 1 person constitutes a fan base in my world). Then every now and then someone else would give me a shout-out until it happened, I got my first #FollowFriday by someone I had never seen or followed. This was a whole new experience, the concept that there were people listening to me that I didn’t even know existed!
Besides boosting your ego #FF is good for another reason. In day to day life you often ask your friends for referrals on places of business, restaurants, movies, or whatever. We respect the opinion of people we deem as credible. When someone you like to follow recommends someone else then you know that person will probably have useful or entertaining tweets. When it comes to follow Friday I like to @UnMarketing approach which is to tweet just a few people you like and a specific reason you like to follow them. @UnMarketing is kind of a big deal on Twitter and he won’t hesitate to tell you, he also doesn’t hesitate to pour forth tons of helpful Twitter advice. So to start your #FollowFriday experience think of starting with him or @KhoriWhittaker.
Bio: Scott Wendling is a Columbia native, a Hickman graduate and a Columbia College graduate with a bachelor’s degree in finance and management. He’s a Certified Commercial Investment Member candidate and a member of the International Council of Shopping Centers. He’s also active in the Realtors Commercial Alliance (RCA) as well as the Missouri Association of Realtors Young Professionals Network.