Great Work
Sometimes great work is tough to spot. Other times work is so profound that it makes you sit up and take notice. The following work falls into the later category for me.
The work is shockvertising (advertising that intends to shock the target audience into paying attention to the message) at its best. It’s simple and elegant, yet packed with valuable information. It leaves a lasting impression and causes reflection on the topic. It’s art.
http://www.bookofjoe.com/images/2008/07/12/2drgfd.jpg
http://www.motodisiac.com/blog/wp-content/uploads/2007/09/helmet_stupid_02.jpg
http://www.bookofjoe.com/images/2008/07/12/3rtder.jpg
Tags: advertising, shockvertisingCategories: Business.
Wow! That is definitely effective in getting your attention. Great job bringing this to an audience that may not be the target demographic, but which may benefit from the technique.