Archive for the ‘Marketing’ Category
Who Wants Yogurt?
Posted by Joe Schmitter on Thursday, March 11th, 2010 Categories: Uncategorized
During a recent session on Twitter, I came across an opportunity that piqued my interest and I felt it just had to be shared with the business community of CoMo. Thanks to Dane Carlson’s Business Opportunities Weblog for bringing this to my attention. You might wish to follow him on Twitter: @danec
If you are an [Click Here]
How to dive in to Twitter without drowning
Posted by Scott Wendling on Sunday, January 17th, 2010 Categories: Uncategorized
Earlier this week I made a post about Columbia businesses that get Twitter, and those that don’t. I did not anticipate the huge reaction this post would have. As one of the most read blogs from the Columbia Business Times it is apparent there is a huge interest in social media, especially Twitter, in Columbia, MO. Most [Click Here]
Twitter: Columbia businesses that get it and those that don’t
Posted by Scott Wendling on Wednesday, January 13th, 2010 Categories: Uncategorized
Tweet with me, not at me!
Some Columbia businesses understand Twitter and some simply don’t get it. Success on Twitter is not deemed by followers. Large names can amass thousands of followers instantly because of brand recognition, this doesn’t mean it has any effect on marketing. It can actually have a negative effect as followers can begin to [Click Here]
Staying on Track
Posted by Cathy Atkins on Wednesday, December 30th, 2009 Categories: Uncategorized
Keep track of the right things in 2010. Many business struggled because they weren’t monitoring the numbers that make a difference, and didn’t notice the decline until it was too far gone.
One that I consider the most important to track is called a T-12 report, or Trailing 12 month report. It gives you a trend [Click Here]
Verizon and The Droid, Part 1
Posted by Jonathan Sessions on Friday, November 6th, 2009 Categories: Uncategorized
Because I took my time with this and have very distance publication dates, my Droid review was scooped by the business dept over at The Columbia Daily Tribune. But last Wednesday I got to sit down with Regional President of Verizon Brendan Fallis and the new Motorola Droid.
Last Wednesday I sat down with Fallis in [Click Here]
The Entrepreneur’s Credo
Posted by Cathy Atkins on Thursday, October 29th, 2009 Categories: Uncategorized
A tribute to the American entrepreneur!
Close your eyes…you will see
Posted by Joe Schmitter on Friday, October 16th, 2009 Categories: Uncategorized
I was made aware of an extraordinary YouTube video from Pantene from Indonesia. You must take 5 minutes out of your busy day and watch it. Definitely not your traditional advertisement!
Please let me know what you think. Do you see why your ads that just tell people what they already know about your business don’t work? [Click Here]
This Advice and a Dime Will Get You a Cup of Coffee
Posted by Joe Schmitter on Monday, October 5th, 2009 Categories: Uncategorized
On my way back to the office after acquiring a new advertiser-client for The Columbia Business Times, my attention was drawn to the sign in the photo at the top of this blog entry. I’m a bit of an advertising and marketing junkie, so my mind tends to process messages differently than the average citizen [Click Here]
Hey, this Social Media Stuff Works!
Posted by Joe Schmitter on Tuesday, September 29th, 2009 Categories: Uncategorized
Once again I was welcomed back to the office by an unexpected surprise via an email message from a local business owner inviting me to an event. This person learned of one of my particular interests through a social media site, and reached out to me.
The fantastic thing about it was I was planning on [Click Here]
Determination
Posted by Joe Schmitter on Thursday, September 3rd, 2009 Categories: Uncategorized
I’ve read more than my share of motivational books, sales & marketing books, business books, inspirational books, etc. My first was by Zig Ziglar, and my current favorites come from Simple Truths. This morning, as I was checking my Facebook account before work, one of my friends, Ann Marie Quertermous from Word Marketing posted a quote from [Click Here]
Online resources courtesy of Tre LLC
Posted by Joe Schmitter on Monday, August 31st, 2009 Categories: Uncategorized
I recently received this blog post via email from a local company whose goal is “to assist innovators with every aspect of their vision.” This comes from Tre LLC, which is owned by Bruce & Mindy Duncan. I hope you enjoy it and find it as useful as I did!
Oh to get a #FollowFriday
Posted by Scott Wendling on Friday, August 21st, 2009 Categories: Uncategorized
If you are already deep into the world of Twitter you know what I’m talking about. If not then you are most likely saying “huh?”. Follow Friday is a Twitter twend (sorry can’t help myself) where every Friday people post a few of their favorite people they follow. If you’ve never been [Click Here]
Does Your Print Vendor Care About Your Success?
Posted by Joe Schmitter on Thursday, August 20th, 2009 Categories: Uncategorized
The recent popularity of digital media advertising sources has been partially driven by the availability of easily collectable and highly relevant data. While this is essential information to obtain, the print industry has its own tools for providing advertisers with vital intelligence to help them maximize their return on investment.
Anytime you consider advertising in print, you must be certain [Click Here]
Finding Help on Twitter
Posted by Scott Wendling on Monday, August 17th, 2009 Categories: Uncategorized
Most people understand social networking, but just don’t get Twitter. In a previous blog I mentioned that Twitter is a place where you become a resource and find other resources. I would like to provide an example of just how this works.
On Friday morning the 14th of August I made this [Click Here]
Social Network Trifecta
Posted by Scott Wendling on Tuesday, August 11th, 2009 Categories: Uncategorized
How social networking relates to real life networking and using the "social network trifecta".
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