A Salesperson’s One-Page Business Plan
Posted by Cathy Atkins on Wednesday, December 7th, 2011 Categories:
Do your salespeople see themselves as mini-entrepreneurs? They should. Being a salesperson is like running a “business within a business.” You can guide them to that mindset by having them write their own personal one-page business plan. It will help them understand how their efforts contribute directly to the bottom line, see more clearly how [Click Here]
Going Fishin’ for New Business
Posted by Cathy Atkins on Monday, April 18th, 2011 Categories:
Once a quarter, we go fishing. Fishing for business, that is. Each quarter, the members of my sales training classes (President’s Club) dedicate a morning to applying all the prospecting tools they’ve been learning. It’s called “Fishbowl Day.” They show up for class, prospect list in hand. Armed with money and prizes, they dive into [Click Here]
Don’t Present Until You’ve Earned the Right
Posted by Cathy Atkins on Thursday, July 29th, 2010 Categories:
Sometimes salespeople just piss me off. Have you ever felt that way? I accepted a phone call from a telemarketer on Monday. She went into her information dump on the phone. I listened politely, waiting for her to come up for air. I then explained that I was not interested in her product at this [Click Here]
Mad as Hell, Not Gonna Take It.
Posted by Cathy Atkins on Tuesday, January 12th, 2010 Categories:
What is it that children have when they’re, say…less than 8 years old…that we as adults could use? Stuff like courage and persistence for starters. My kids know, that no matter how many times they ask me for a cookie before dinner and no matter that I repeatedly say no, there’s always the possibility that [Click Here]
Dirty Fingernails & Grass Stains
Posted by Cathy Atkins on Wednesday, November 25th, 2009 Categories:
Harvest is my favorite time of year. It’s a chance for all of us to remember and be grateful for the abundance we enjoy. Even when the year has been a challenge, for whatever reason, you can know that you are blessed. Ask any farmer, however, and you’ll know that there is no season of [Click Here]
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