Archive

Inducing Participation

Posted by Joe Schmitter on Thursday, April 14th, 2011 Categories:
One of the smartest and most interesting people I follow on Twitter is @nametagscott. He posted a thought today that resonated greatly with me and I couldn’t wait to share it with you. “If your brand doesn’t induce participation, your bank account will endure devaluation.” So what are you doing to induce participation?  I bet [Click Here]

With Connectivity, Haiti Goes Viral

Posted by Brent Beshore on Tuesday, January 19th, 2010 Categories:
With the Haitian earthquake still fresh in everyone’s mind…I’ve been impressed with how information to help the victims has been virtually everywhere. Tweets, Facebook posts, TV commercials…I even got a text from the former Obama campaign about texting a donation to the Red Cross. Using a viral campaign as a way to greatly bolster humanitarian [Click Here]

Who’ll Stop The Rain? (Or At Least Stop My Leak?)

Posted by Joe Schmitter on Thursday, January 7th, 2010 Categories:
During the week of Christmas I noticed a small leak around where the water main comes into our basement.  This elicited all types of worry because about 3 years ago, the water main disconnected at this very spot and shot water across our storage room for nearly an hour before we were able to get [Click Here]

Hey, this Social Media Stuff Works!

Posted by Joe Schmitter on Tuesday, September 29th, 2009 Categories:
Once again I was welcomed back to the office by an unexpected surprise via an email message from a local business owner inviting me to an event.  This person learned of one of my particular interests through a social media site, and reached out to me.  The fantastic thing about it was I was planning [Click Here]

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